WDC World Ocean Day Charity Sale
We are excited to announce that we are supporting WDC, Whale and Dolphin Conservation for World Ocean Day!
The WDC World Ocean Day Sale starts today and runs until 15th June, 10am PDT 2024, and you can save a fin-tastic 55% off Imagine Earth. We will also donate 20% of our net profits to WDC to support their conservation work.*
Who is WDC?
WDC, Whale and Dolphin conservation is the leading global charity dedicated to the protection and conservation of whales and dolphins.
Their expert-led teams in the UK, Europe, the Americas, and Australasia work across the whole spectrum of threats, from climate breakdown to accidental entanglements in fishing gear. They bring together, and work hand-in-hand with, businesses, philanthropists, scientists, NGOs, governments and grassroots communities to find solutions to the problems faced by whales and dolphins.
Their aim is to reverse the global decline in whale and dolphin populations by creating safe seas for these majestic creatures.
Entanglement in fishing gear, or ‘bycatch’ as it’s known, is the biggest threat whales and dolphins face. Many hundreds of thousands die in nets or get tangled up in fishing gear every year. As air-breathing mammals like us, when they get trapped in a net, panic can take over and they can sustain terrible injuries before either escaping, or suffocating. It is a massive problem and so WDC are working on some innovative solutions.
What WDC has been doing so far
WDC have been working across the globe to protect whales, dolphins and porpoises from dying in fishing gear:
- They’re collaborating with creel fishers in Scotland to trial new types of fishing gear to reduce entanglements of humpback and minke whales.
- They’re working with colleagues and partner organisations in the Central Baltic Sea to develop a recovery plan for a critically endangered group of Baltic harbour porpoises.
- On the west coast of the United States, critically endangered North Atlantic right whales are facing extinction. Entanglement is a massive threat to their survival, and WDC have been working with fishers to trial alternative gear types.